As Florence begins to wake up to spring, March is a time to celebrate renewal and tradition. International Women's Day is marked with bright yellow mimosa flowers, gifted as a symbol of appreciation and kindness. Later in the month, the city honors its own historic calendar with the celebration of the Florentine New Year, featuring a colorful parade and lively market in the piazza outside the Basilica of Santissima Annunziata.
8 March 2025
The Festa della Donna is celebrated across Italy as a day to honor and appreciate the women in your life. In Florence, the bright yellow mimosa flower—a symbol of resilience and kindness—is gifted to women and sold in abundance at florists and market stalls throughout the city. Bakeries prepare Torta Mimosa, a soft sponge cake inspired by the flower's delicate appearance. Many museums and galleries offer free admission to women for the day, and bars and restaurants often feature special menus and festive mimosa cocktails.
20 - 29 March 2025
The Florence Korea Film Fest brings the best of contemporary Korean cinema to the city each year, along with cultural exhibitions, workshops and master classes. Film lovers can discover a diverse program of screenings and learn from acclaimed directors, actors and creatives from Asia's vibrant film industry. A full schedule of events and guest appearances will be announced on the festival's website closer to the date.
Website: https://koreafilmfest.com/en/
22 - 23 March 2025
The hilltop village of Montefioralle, near Greve in Chianti, celebrates spring with its beloved Sagra delle Frittelle. Locals gather to prepare frittelle—sweet, fried rice cakes—using a traditional recipe passed down through generations. Cooked in large copper pans and served warm, these delicious treats are enjoyed alongside local wines and festive music, all set in the picturesque streets of one of Tuscany's most beautiful villages.
25 March 2025
Since medieval times, Florence celebrated the start of the new year on March 25, a tradition tied to the Feast of the Annunciation and the arrival of spring. This historic practice lasted until 1750, when the city officially adopted the Gregorian calendar after a decree by the Grand Duke. Today, the tradition lives on with a festive historical parade that begins at 3 pm from the Palagio di Parte Guelfa and winds through the streets to the Basilica of Santissima Annunziata. Here, visitors can pay tribute to the Madonna and enjoy market stalls and lively celebrations in the piazza - a unique blend of history and pageantry.
25 March 2025
Just like Florence, Pisa celebrates its own historic New Year tradition on March 25. In the Cathedral of Pisa, a unique and centuries-old ceremony takes place: at exactly noon, a beam of sunlight shines through a small round window and illuminates a marble egg on a shelf, symbolizing the start of the new year. Parades, concerts and historical reenactments bring festive energy to the city, making it a wonderful cultural event to experience in Tuscany.
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